This module aims to teach you the basic skills and knowledge necessary to initiate, develop and manage the strategic planning process. Strategic planning is fundamental to good organisational management.

KEY LEARNING OUTCOMES:

• define key terms and concepts associated with creating strategic plans
• list the benefits and objectives of strategic planning
• consider and select methods for identifying stakeholder needs
• apply at least one method in practice (i.e. open planning forum)
• analyse organisational potential through instruments such as a SWOT analysis
• work through a staged strategic plan procedure to draft a strategic plan
• take into account key issues involved with writing, implementing, monitoring and amending a strategic plan
• evaluate environmental conditions affecting an organisation and propose positive ways to address these conditions.

This module aims to help you develop the basic skills and knowledge necessary to initiate, develop and manage committee processes and procedures. Committee management is fundamental to good organisational structure.

KEY LEARNING OUTCOMES:

• recognise the role of the management committee to plan, lead, organise, and control management processes of organisations
• describe the duties and attributes of different committee positions
• conduct formal and informal meetings evaluate committees, their roles and processes
• propose methods for improving committee functioning, roles and processes
• anticipate the potential for conflict between paid staff and volunteers
• propose ways to manage the working relationship between paid staff and volunteers
• evaluate effectiveness of meetings and propose ways to improve processes.

This module aims to help you develop the basic skills, knowledge and key processes necessary to establish, implement and manage a successful fundraising program. A planned and systematic approach to all fundraising activities is essential in today’s competitive environment.

KEY LEARNING OUTCOMES:

• recognise and apply the key principles of effective fundraising
• identify the legal and taxation implications that apply to fundraising propose various alternatives to fundraising
• analyse the different types of sponsorship and the key benefits of each
• propose ways to plan, sell and service sponsorships
• develop a written sponsorship proposal
• evaluate the benefits and outcomes of a sponsorship arrangement
• analyse the criteria, objectives and requirements of different grant types
• apply the grants process to maximise the chances of grant success
• propose ways to clearly demonstrate the need and support for grant projects
• identify the importance of sound management, delivery and reporting/acquittal of grant projects and funding
• evaluate fundraising activities to continually improve processes and outcomes.

This module aims to help you develop the fundamental marketing skills and knowledge necessary to establish, implement and manage an effective marketing plan. The effective and efficient marketing of sport and recreation organisations is essential in today’s competitive environment.

KEY LEARNING OUTCOMES:

• recognise and apply the key principles of effective marketing
• conduct formal and informal marketing activities
• develop a marketing plan to suit your organisational requirements
• analyse and apply the principles of effective promotions
• evaluate the benefits and suitability of various promotional methods
• propose ways to develop successful relationships with the media
• develop a media release to maximise the chances of gaining media coverage
• analyse the characteristics and benefits of using different types of media
• create a media crisis plan to manage the impact of an organisational crisis.

This module aims to help you develop the basic skills and understanding you will need to develop, apply and manage sound financial processes and procedures for your sport and recreation organisation.

KEY LEARNING OUTCOMES:

• collaborate with the committee and treasurer to achieve a financially healthy organisation
• standardise financially responsible practices as an organisation and as a committee
• understand the duties of a treasurer appraise an organisation’s financial position and implement procedures for discrepancies
• implement effective day-to-day financial practices
• construct key financial documents and present these to the organisation’s management committee
• examine financial reports and seek further clarification, use budgets as working documents to compare with current financial data, and identify budgetary issues
• evaluate the organisation’s financial situation using key financial documents
• make suggestions for improving the financial contexts of organisations
• prepare financial accounts for auditing
• make decisions about key taxation issues and be familiar with key financial terms.

This module aims to give you an appreciation for the value that volunteers can add to an organisation. Included in this is an awareness of policies, strategies and practices for ensuring that volunteers have roles that are meaningful to both themselves and the organisation.

KEY LEARNING OUTCOMES:

• recognise that volunteers and organisations are involved in volunteering for specific and different reasons
• identify the rights and responsibilities of volunteers
• locate existing codes of practice that can be adapted to meet a particular organisation’s needs
• identify roles for volunteers that suit an organisation’s needs
• plan a process for attracting and recruiting enough volunteers to meet an organisation’s needs
• recognise potential issues regarding responsibility, authority and communication between volunteers and paid staff formulate a strategy for promoting volunteer–organisation relations
• create a volunteer management policy & evaluate the effectiveness of an organisation’s volunteer management program
• create a strategy for keeping volunteers actively involved in the organisation.